Entrepreneurship 4.0: Young learners' perspectives on traditional and techno-pedagogical approaches
DOI:
https://doi.org/10.55056/etq.1215Keywords:
Entrepreneurship 4.0, techno-pedagogy, training, reinvention, educationAbstract
This study examines how Moroccan university students (n = 94, aged 18-25) perceive traditional versus techno-pedagogical approaches to entrepreneurship education in the context of Entrepreneurship 4.0. A mixed-methods design combines a questionnaire with an exploratory workshop in which two groups (n = 10, n = 12) worked on the same entrepreneurial task under different pedagogical conditions, including a simulated technical breakdown for the digital group. Findings show a strong preference for techno-pedagogical approaches, valued for their interaction and engagement; traditional methods are seen as clearer in structure but less effective for innovation and autonomy. Both modalities face constraints: digital tools require infrastructure and teacher preparation; traditional methods struggle to develop practical and creative competencies. The results support a hybrid model that pairs the stability of conventional teaching with the interactivity of digital tools.
Downloads
References
Biggs, J., Tang, C. and Kennedy, G., 2022. Teaching for Quality Learning at University. 5th ed. McGraw-Hill Education.
Bonwell, C.C. and Eison, J.A., 1991. Active Learning: Creating Excitement in the Classroom. (ASHE-ERIC Higher Education Report 1). Washington, D.C.: The George Washington University, School of Education and Human Development. Available from: https://scispace.com/pdf/active-learning-creating-excitement-in-the-classroom-1991-5gd5694owy.pdf.
Brennan, J., Broek, S., Durazzi, N., Kamphuis, B., Ranga, M. and Ryan, S., 2014. Study on innovation in higher education: final report. (European Commission Directorate for Education and Training Study on Innovation in Higher EducationTechnical report). Luxembourg: Office for Official Publications of the European Communities. Available from: https://researchonline.lse.ac.uk/id/eprint/55819/.
Bygrave, W.D. and Hofer, C.W., 1991. Theorizing about Entrepreneurship. Entrepreneurship Theory and Practice, 16(2), pp.13–22. Available from: https://doi.org/10.1177/104225879201600203. DOI: https://doi.org/10.1177/104225879201600203
Cantillon, R., 1755. Essai sur la Nature du Commerce en Général. Traduit de l’Anglois. Chez Fletcher Gyles dans Holborn. Available from: https://archive.org/details/bim_eighteenth-century_essai-sur-la-nature-du-c_cantillon-richard_1755/mode/2up.
de Alencar Alves, R., Vidal da Luz, M. and Severo Leite da Silva, A., 2019. Empreendedorismo 4.0: Conceitos e Definições [Entrepreneurship 4.0: Concepts and Definitions]. Revista de Empreendedorismo e Gestão de Micro e Pequenas Empresas, 5(1), pp.119–136. Available from: https://revistas.editoraenterprising.net/index.php/regmpe/article/view/231. DOI: https://doi.org/10.20872/24478407/regmpe.v5n1p119-136
Deci, E.L. and Ryan, R.M., 1985. Intrinsic Motivation and Self-Determination in Human Behavior, Perspectives in Social Psychology. New York and London: Plenum Press. Available from: https://doi.org/10.1007/978-1-4899-2271-7. DOI: https://doi.org/10.1007/978-1-4899-2271-7_2
Dede, C., 2009. Immersive Interfaces for Engagement and Learning. Science, 323(5910), pp.66–69. Available from: https://doi.org/10.1126/science.1167311. DOI: https://doi.org/10.1126/science.1167311
Drucker, P.F., 1985. Innovation and Entrepreneurship: Practice and Principles. Harper & Row.
Fleming, N.D. and Mills, C., 1992. Not Another Inventory, Rather a Catalyst for Reflection. To Improve the Academy, 11(1), pp.137–155. Available from: https://doi.org/10.1002/j.2334-4822.1992.tb00213.x. DOI: https://doi.org/10.1002/j.2334-4822.1992.tb00213.x
Garrison, D.R. and Kanuka, H., 2004. Blended learning: Uncovering its transformative potential in higher education. The Internet and Higher Education, 7(2), pp.95–105. Available from: https://doi.org/10.1016/j.iheduc.2004.02.001. DOI: https://doi.org/10.1016/j.iheduc.2004.02.001
Gartner, W.B., 1988. “Who Is an Entrepreneur?” Is the Wrong Question. American DOI: https://doi.org/10.1177/104225878801200401
Gibb, A., 2002. In pursuit of a new ‘enterprise’ and ‘entrepreneurship’ paradigm for learning: creative destruction, new values, new ways of doing things and new combinations of knowledge. International Journal of Management Reviews, 4(3), pp.233–269. Available from: https://doi.org/10.1111/1468-2370.00086. DOI: https://doi.org/10.1111/1468-2370.00086
Giones, F. and Brem, A., 2017. Digital Technology Entrepreneurship: A Definition and Research Agenda. Technology Innovation Management Review, 7(5), pp.44–51. Available from: https://doi.org/10.22215/timreview/1076. DOI: https://doi.org/10.22215/timreview/1076
International Commission on the Futures of Education, 2021. Reimagining our futures together: A new social contract for education. Paris: UNESCO. Available from: https://doi.org/10.54675/ASRB4722. DOI: https://doi.org/10.54675/ASRB4722
Laurillard, D., 2012. Teaching as a Design Science: Building Pedagogical Patterns for Learning and Technology. New York: Routledge. Available from: https://doi.org/10.4324/9780203125083. DOI: https://doi.org/10.4324/9780203125083
Mishra, P. and Koehler, M.J., 2006. Technological Pedagogical Content Knowledge: A Framework for Teacher Knowledge. Teachers College Record, 108(6), pp.1017–1054. Available from: https://doi.org/10.1111/j.1467-9620.2006.00684.x. DOI: https://doi.org/10.1177/016146810610800610
OECD, 2019. OECD Skills Outlook 2019: Thriving in a Digital World. Paris: OECD Publishing. Available from: https://doi.org/10.1787/df80bc12-en. DOI: https://doi.org/10.1787/df80bc12-en
OECD/Eurostat, 2005. Oslo Manual: Guidelines for Collecting and Interpreting Innovation Data, The Measurement of Scientific and Technological Activities. 3rd ed. Paris: OECD Publishing. Available from: https://doi.org/10.1787/9789264013100-en. DOI: https://doi.org/10.1787/9789264013100-en
Redecker, C., 2017. European Framework for the Digital Competence of Educators: DigCompEdu. Luxembourg: Publications Office of the European Union. Available from: https://doi.org/10.2760/159770.
Schumpeter, J.A., 1934. The Theory of Economic Development: An Inquiry Into Profits, Capital, Credit, Interest, and the Business Cycle, Harvard Economic Studies, vol. XLVI. Cambridge, Mass.: Harvard University Press.
Schwab, K., 2016. The Fourth Industrial Revolution. Cologny/Geneva: World Economic Forum. Available from: https://law.unimelb.edu.au/__data/assets/pdf_file/0005/3385454/Schwab-The_Fourth_Industrial_Revolution_Klaus_S.pdf.
Sweller, J., 1988. Cognitive Load During Problem Solving: Effects on Learning. Cognitive Science, 12(2), pp.257–285. Available from: https://doi.org/10.1207/s15516709cog1202_4. DOI: https://doi.org/10.1207/s15516709cog1202_4
Vogus, T.J. and Sutcliffe, K.M., 2007. Organizational resilience: Towards a theory and research agenda. 2007 IEEE International Conference on Systems, Man and Cybernetics. pp.3418–3422. Available from: https://doi.org/10.1109/ICSMC.2007.4414160. DOI: https://doi.org/10.1109/ICSMC.2007.4414160
Downloads
Submitted
Published
Data Availability Statement
Due to ethical and privacy restrictions related to participant confidentiality, the dataset is not publicly available. However, anonymized data may be provided upon reasonable request.
Issue
Section
License
Copyright (c) 2026 Abdellatif Marjani, Assia Dlimi, Abdelhak Chakli, Youssef Sefri

This work is licensed under a Creative Commons Attribution 4.0 International License.
How to Cite
Accepted 2026-06-01
Published 2026-08-12
